Perseus Books Group

Building Social Business

The New Kind of Capitalism That Serves Humanity’s Most Pressing Needs

Muhammad Yunus

Juni 2010 · PublicAffairs · 272 S. · Pb · 9781586488246 · GBP £ 15,99

Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a visionary new dimension for capitalism which he calls “social business.” By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place. In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.

The Sages ………………………………..New in Paperback

Warren Buffett, George Soros, Paul Volcker, and the Maelstrom of Markets

Charles R. Morris

Juli 2010 · PublicAffairs · 224 S. · Pb · 9781586488178 · GBP £ 8,99

The violent financial disruptions of the past several years have toppled nearly all of the lords of Wall Street, except for a few voices that warned of economic collapse. Among them, Warren Buffett, George Soros, and Paul Volcker. Though their experiences and styles vary, the careers of these three men are, to a large degree, stories of success in volatile times. With the benefit of his own deep understanding ofmarkets and finance, bestselling author Charles R. Morris brilliantly analyzes their records. In eminently readable prose, he distills their distinctive strategies, their wisdom, and their experience—and argues for the importance of humility and common sense in navigating the current global economic crisis.